
Main Dashboard
This homepage is your gateway to all of the other KPI dashboards but also has unique information including Market Activity (seasonality of industry) and Demand Scores (which competitors are the largest based on every KPI.)
Review Growth
How fast are each competitor growing on a monthly, quarterly, 6 month or annual basis and by how much. Included is the total addressable market and corresponding marketshare of each competitor.
Business Insights
This is a high level overview of each competitor in a given market and where they stand on each KPI.
Competitive Intelligence
A deep dive into each competitors strengths, weaknesses, opportunities and threats based on their Google Review data.
Playbook Goals
The data is great, but what do you do with it? This dashboard gives goals on review growth, totals, sentiment and backlink growth, and website traffic so you know what you need to hit to beat your local competitors.
Action Checklist
Based on the Google Review data of every local competitor, what should a business do to win their local market. What pitfalls should it avoid and what winning techniques should it implement.
Review Totals
The total reviews each business has including winners, losers, bar charts and pie charts representing total addressable market and respective market shares.
Customer Sentiment
Customer sentiment ranks the rating of each competitor 1.0-5.0 via Google Reviews. This dashboard simplifies this.
Website Traffic
This dashboard visualizes the traffic each competitor gets to their website. Other features include scatterplots that plot data against review data.
SEO
SEO and backlink competitive analysis. This dashboard also includes keyword rankings, popular keywords and keyword opportunities specific to the niche, locally.
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